LG Fashion Week - SS/2010 New Venue

A New Venue! ...bye bye Nathan Phillip Square.

LG Fashion Week Beauty by L’Oréal Paris

The Fashion Design Council of Canada (FDCC) has announced that LG Fashion Week Beauty by L’Oréal Paris is moving to a brand new location in the stylish neighbourhood of King West at 1030 King Street West.

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“I am pleased to announce that we are moving to a new venue and creating a new home for the collections. The event has grown significantly and we are exhilarated by the opportunity to expand the space and allow for more participating designers, audiences and to keep our runway to the world totally fresh and current,” says Robin Kay, President of the Fashion Design Council of Canada, and Executive Director LG Fashion Week.

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The Spring 2010 Collections, unveiled the week of October 19th‐24th, will come alive with all things fashion on King Street West. Utilizing the entire 2 acres of the new site, the FDCC has forwarded their fashionable footprint West with a new layout which utilizes the original Roman‐styled structure and columns while seamlessly integrating the addition of the signature fashion tents.

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The new layout, comprised of the tents and permanent structure, will add the opportunity and ability to create new spaces for new events at LG Fashion Week. From the 15,000 square foot networking environment to the larger Runway Room the FDCC believes the on‐street location will provide easy access for all industry to attend.

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The new location will further position LG Fashion Week as the leading event in arts and culture as it will feed directly from this vibrant area, drawing even more attention to this prominent corner, the future site of DNA phase 3 condominiums, http://www.dnacondos.com/.

“We at LG Canada are thrilled at the opportunity provided by this new venue and location, in and among those in the fashionable King West district,” says Frank Lee, Senior Marketing Manager, Communication and Sponsorship, “It is no small achievement on the part of the FDCC to find a location worthy of such a world class event. We look forward to hosting the most fashionable people on the planet in this remarkable new setting.”
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“L’Oréal Paris is particularly excited that the new location’s Makeup and Hair space will feature a large window to provide passers‐by a never before seen glimpse at the runway beauty magic unfolding at the hands of our Beauty Team,” says Anik Gagnon, Communications Director for L’Oréal Paris.

The participating designers this season are

∙ VATA Brasil ∙ LIZARES ∙ TRAVIS TADDEO ∙ Jason Meyers ∙ Barbie by David Dixon ∙ David Dixon ∙ Andy Thê‐Anh ∙ Bustle ∙ LOVAS Wesley Badanjak ∙ Aime ∙ Katrina Tuttle ∙ Evan Biddell ∙ Pink Tartan ∙ Joe Fresh Style ∙ Frame ∙ Dare to Wear Love ∙ Attitude. Only at Sears. ∙ Sculptz Shapewear ∙ Micalla ∙ Rain Anthology∙ réva mivasagar ∙ Cheri Milaney ∙ RUDSAK ∙ NADA ∙ Romona Keveza Collection ∙ Vibgyor ∙ Brandon R. Dwyer ∙Jessica Biffi ∙ Ula Zukowska ∙ Lucian Matis ∙ Pat McDonagh ∙ Dare to Wear Love ∙ Gotstyle Menswear Made in Canada ∙

Registration for LG Fashion Week Beauty by L’Oreal Paris is live on the newly designed http://www.lgfashionweek.ca/

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Passes for media, industry, and general registration can be purchased online at: http://www.lgfashionweek.ca/

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Limited general passes available per show.

For additional information contact the FDCC, info@fdcc.ca , 416‐922‐3322

Pictures: Courtesy of FDCC